A recent Biorepair poll showed that white teeth and a healthy smile are the most important physical attribute for four out of ten adults. To read more about how people rated other physical attributes such as physique, hair and eyes, see the full article on the Daily Express website.

The advertisement features a rather lovely shoe that sports a particularly fetching (but totally impractical) high heel made of colourful play bricks. Why high heels and toothpaste you may ask. Well it’s to demonstrate that it’s better to repair something with the stuff it’s made of –  Biorepair Sensitivity Control toothpaste contains the patented microRepair formula which is more than 97% biomimetic to tooth enamel.

Rosie Scribble

Me and My Kiddywinks

Me, The Man & The Baby

Terms and Conditions

Six out of ten are happiest in the summer months, particularly the early evening, so we hope that the poor weather isn’t making too many people feel down in the mouth!

See what the Daily Mail had to say about it here

Over the next few weeks you will start to see Biorepair Sensitivity Control toothpaste, Biorepair Repair & Protect toothpaste and the NEW Biorepair mouthwash appearing on shelf. This range of 3 products all include the patented microRepair formula to help repair enamel and dentin.

Our poll of 1045 Brits, reveals morning breath is the top UK festival turn off, with others including having unsightly sweat patches, greasy hair and scruffy clothing.

Well, forget the greasy hair, muddy clothes and no showers, Brits heading to festivals this year can rest easy that their top fear, ‘morning breath,’ could be banished.

Biorepair Night Protection toothpaste can help fight against morning breath. It’s fluoride free and can help to protect your teeth from the attack of acids and external agents overnight – using a patented scientific formula containing microRepair® microparticles – maintaining healthy teeth and, best of all, fresh breath!

You can read more about Biorepair Night Protection toothpaste here or if you’d like to buy some, click here

Lots of Dental Professionals walked away with samples of Biorepair to give to their patients so keep an eye out next time you are visiting your dentist or hygienist!

We will keep spreading the BioRepair word at the BDA Manchester conference in May.

Our recent survey revealed that, for many, the dread of waking up with ‘morning breath’ is the ultimate dating fear - 41% of Brits are more scared of having ‘morning-breath’ than stripping off in front of a new partner.

As the Daily Express reported, one in four men fear being stood up on a date compared with just six per cent of women whilst OK! said they  will ‘be clamping our mouths firmly shut next time RPattz stumbles into our bedroom then?!’

The Advanced Fluoride Technology means that the fluoride is combined with hydroxyapatite (microRepair-F). microRepair-F bonds with the surface tooth enamel, strenghtening it, but no fluoride ion is released into the body.

Use the following link to complete the survey and send your results to charlotte@acdoco.com

Healthy Eating Survey

Stuck for ideas?  Why not take a look here at our suggestions….?!

If you would like some more information about how BioRepair^® works and some samples, please contact robbie@brazenpr.com.

Download the full oral health report published in The Times on 30th June 2009 below:

Oral Health Report

BioRepair^® spokesperson, Charlotte Smith said: “BioRepair^® can actually repair tooth enamel damage and with such a strong USP the potential for growth is huge. However, the science behind it can often by difficult for the wider public to understand. We’re confident that by investing heavily in the brand and communicating the key messages, we’ll be able to break down any barriers that may have prevented people from buying”.

Everyday our teeth are subject to general wear and tear as a result of brushing. Acids found in food and drink, especially Summer favourites such as sugary ice lollies, fruit and fizzy drinks can also cause tooth enamel to erode.

This daily abrasion can create tiny invisible scratches in which plaque and bacteria can form, and which over time can lead to more serious damage such as tooth decay, discolouration and sensitive teeth. BioRepair Plus^® Sensitivity Control repairs this damage, reduces sensitivity and helps prevent decay before it can start.

BioRepair Plus^® Sensitivity Control contains revolutionary MICROREPAIR^® microparticles. These microparticles penetrate into even the smallest cracks and bind to the structure of the enamel helping to remineralise and repair the enamel surface and alleviate the pain caused by hot and cold food and drink.

BioRepair Plus^® Sensitivity Control also contains zinc ions that effectively fight plaque and tartar to maintain strong healthy teeth. The MICROREPAIR^® contained in the formula repairs teeth without the need for added fluoride meaning that children under the age of 7 may use it without adult supervision.

Most people have a degree of bad breath first thing in the morning. This is because when we sleep, saliva flow drastically reduces and your tongue and cheeks move very little. However, BioRepair^® has the solution for you

Thanks to its effective antiseptic action and innovative formula based on MICROREPAIR^{® micro particles and zinc ions, BioRepair® Night Protection Toothpaste helps to banish morning breath and instead promote long-lasting fresh breath.}

And not only does it help keep breath fresh while you sleep, BioRepair^® also protects teeth from daily wear and tear caused by brushing and by acidic food/drink and is the only toothpaste which can actually repair damaged tooth enamel.

Night Protection Toothpaste works to repair tooth enamel while you sleep. It also contains zinc which has a strong antiseptic action against bacteria that helps to maintain long lasting fresh breath and to promote healthy teeth